WordPress is really a zero-cost and open source tool for websites plus a content management system that is based on PHP and MySQL. They are general-purpose programming languages that can be used for web design. In order to create dynamic webpages and database systems, PHP and MySQL should work together. It will take a lot of reading and practicing to master these. Make it a point to look for developers who definitely are knowledgeable in these techniques and languages to enable them to easily tweak your organization webpages down the road.
WordPress has become the standard for setting up websites online. Small enterprises, online entrepreneurs, and huge corporations, like Pepsi and CNN, have all come to the realization that this is basically the best content management system available. It’s also extremely simple to put together and navigate to accomplish exactly what you must construct your business.
To create a WordPress website is not difficult by any means; you need to simply follow simple instructions. It’s not a brain surgery and there are plenty of tutorials that you can use (video, audio, or articles).
The WordPress software is a very versatile program. With numerous themes from which to choose, a business can simply customize a website site to suit their personality and needs. Additional software packages called Plugins provide a good way to improve the internet site and then make it more visible to readers and the Search Engines. Whenever using your website, most of your content is published through Articles or Content. You can contribute text and images, and even videos within a post.
WordPress has many other benefits that enable SEOs to advertise their sites and brands, it is merely the direction they utilize its plugins within the most optimal way.
Below is a brief 4 step outline of how to set up your WordPress website.
Step 1 – Purchase a Hosting Account
The first step to setting up any online business is to select and purchase a hosting account. There are many providers out there and they all have packages ranging from a few dollars a month to several hundred or more a month.
Some of the things to look out for when choosing your provider are:
- The down time i.e. the percentage of time that a service is unavailable, or “down.”
- The support service provided by the hosting provider i.e. how long do they take to respond to emails, do they have a live chat available or a help phone line?
- The amount of disk space i.e. how much space will be allocated to your website. Will it be enough to cater for your needs? Will there be sufficient room to advertise all your products on etc.?
- Do they offer Monthly/Quarterly/Annual Payment Plans?
Step 2 – Find the best Domain Name
The second step in starting an online business is to find the best domain name that suits your wordpress website.
Now once you have secured the use of a hosting provider, you next need to purchase that perfect domain name which best describes what your website is all about. This can be done by either using a choice of keywords relating to your niche or even if those keywords have been taken by starting the domain name with the term ‘Best’. Generating a distinctive domain name is imperative. It is also an important way for Google to rank your website. Once you are ready with your websites domain name, you need to purchase it from a domain registrar.
Always try to get your domain name extension of.com followed by.org and then.net or if you are only targeting a specific country i.e. If you live in Australia you would try to get the domain www.yourdomainname.com.au (Only available to ABN customers), If you live in the UK you would use www.yourdomainname.co.uk etc.
Step 3 – Install the Web Content Management System
The third step is to install the wordpress operating system (Fantastic De Lux) onto your domain name so that you can start designing your online website. The simplest and quickest way to do this is via accessing your cPanel. Details of which can be found via the welcome email that is sent out by your hosting provider.
If you are in the market to start an online business, understanding the requirements in establishing your WordPress website is crucial. WordPress is regarded as among the preeminent sites to begin your web business. WordPress has easy to use CMS (Content Management System), enabling you to strive towards your goal without difficulty. Additionally, a self-hosted WordPress website enables you to have total control of your content.
Some hosting sites give you tools that easily allow you to create your site with a few simple clicks of your mouse. However, individual hosting sites may require you to follow a specific process. So you should follow the host’s guidelines or recommend procedures on how to upload your WordPress Website.
Step 4 – Choose the Perfect WordPress theme
Next is to choose the perfect WordPress theme that best fits the style of your niche. You can choose from arrange of colours or the amount of columns that you wish use. WordPress also has variety of free themes which are easily adaptable and use. If you come across a particular theme via a search online and is not available in WordPress theme gallery, you may also upload it. The appearance and feel of your website will all depend upon your choice of the selected theme, colour use and the amount of columns you use.
Step 5 – Start Looking at Optimizing your Website
Once you have installed wordpress onto your site, your need then to start looking at optimizing your site to its fullest potential and also to enhance the visitor’s experience.
WordPress also provides you with plug-ins that are designed to optimize your website’s search engine ranking positions. You will find SEO site map creators, in addition to plug-ins that can make sure each of the images and links on your own website are online search engine friendly. The higher your website ranks on search engines like Yahoo, Google, Bing etc., the greater the chance and likelihood of more people who will find your online marketing website.
WordPress is definitely an inexpensive way to increase your businesses web presence as well as website traffic, which can lead to more sales and better profits.